Barz.com undergoes rebrand
- Barz.com, a casino brand from White Hat Gaming, has been rebranded as a rock and roll-themed online casino to differentiate itself in the competitive UK slot market.
- The new theme offers rock fans exclusive games, promotions, and a daily ‘Rock n Reel’ feature where players can spin a wheel for rewards.
- Despite the rebranding, existing players retain full access to their accounts, with only the website’s visual and thematic design changing.
The online casino industry in the UK is getting more and more competitive, making it rather challenging for new slot sites to stand out amongst the crowd and attract new customers.
Barz was first launched in 2021, so it still a fairly new slot site. It seems that they’ve decided to take on a completely different approach for their platform by relaunching as a rock and roll themed casino.
The relaunch was kept fairly quiet, so no doubt a lot of Barz’s existing customers were a little surprised when they re-visited the website. The rock fans must have been well happy!
Players at Barz casino now get a full on rock and roll experience, with exclusive games and promotions perfectly fitting for rock lovers.
The original branding of Barz was based on the ‘bar’ symbol seen on slot machine reels. Though it means very little in the modern world of online slots, back in the day when you were playing on an actual slot machine and all 3 reels landed on ‘bar’, you’d win a bar of gum. Not the best prize, but still something.
In 2024, we now have hundreds of slot sites operating in the UK, all with a heavily branded on slots. Barz is now the only slot site in the UK with a rock theme, making it one of a kind. In the music world, the term ‘barz’ is slang for lyrics, so it’s very fitting.
One of the coolest new features is their ‘Rock n Reel’, which is a wheel that players can spin each day for the chance to win a reward.
For existing players, everything stays the same. You still get full access to your player account as usual, things just look a little different. If it’s no longer your cup of tea, there are plenty more slot sites for you to choose from.